Ephemeral: lasting for a very short time
Quality fabric tends to remain the same color and weight for most of its lifetime. A person, however, constantly evolves and changes. Ephemeral products are meant to be cherished, then outgrown.
Philosophy
Ephemeral explores the impermanence of clothing and the people that wear them.
Clothing as language
Products represent the ineffable feelings shared across cultures, subcultures, families, places, and time. Though aesthetics may differ, thoughtfully designed ephemera carry emotional signals that can be recognized and interpreted by any audience.
Passion and intent
Ephemeral strives to turn every piece into a momentary experience of cultural exchange and playful introspection.